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Beauty Industry

7 Packaging Tips for Online Success

When selling beauty products online, the packaging becomes even more important.

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By: Jamie Matusow

Editor-in-Chief

Our latest Expert’s View column at BeautyPackaging.com features seven packaging tips to ensure success when selling online, by Jonathan Asher.

Asher is executive vice president at Perception Research Services, a leading packaging and shopper research firm, and he will be speaking at the upcoming HBA Global Expo in NYC on June 19th. He will be presenting his insights during the seminar, Optimize Health and Beauty Packaging for the Web.

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